What kind of leader will YOU be?
So much of the move into leadership requires mindset shifts, new ways of thinking, and better ways of leading ourselves and our team.
It involves flexing intellectual and emotional muscles we didn’t even know existed before this learning curve of leadership. But ultimately, becoming a highly effective leader means embracing newness and support in ways you’ve never received it before so you lead better.

I’m Rhonda Peterson, executive coach, speaker, and workshop facilitator for financial service professionals moving into a leadership role in their organization.
Clients in the financial space hire me to help them uncover and lean into their leadership strengths so they can feel confident that their work will provide a return, even when that return is not reflected in the short-term bottom line.
I’m Rhonda Peterson, executive coach, speaker, and workshop facilitator for financial service professionals moving into a leadership role in their organization.
Clients in the financial space hire me to help them uncover and lean into their leadership strengths so they can feel confident that their work will provide a return, even when that return is not reflected in the short-term bottom line.

The investment you put into people through your time and energy may be intangible, but there is a return on these inputs. This includes organizing your team based on their gifts and skills, delegating when there are people who can do the job more efficiently than you, and recognizing where your talents are best used within the structure of your team culture.
For all of the mental work you do for your organization as a wise, empathetic, and compassionate leader, you WILL see a ROI on that ROE (my signature term for “return on energy”). It’s just not an immediate return.
Why is it so vital that professionals, especially in the financial industry, see a return on their investment of energy in the workplace and in their career? Without it, we burn out. We burn out so fast. I know this because I have experienced this firsthand.
I used to be constantly overwhelmed by my constant state of busyness, with nothing real or impactful to show for it. There was a certain pride in being perceived as superwoman -- pretending to do it all -- even though on the inside, I was anything but thriving.
I know what it’s like to struggle internally to keep up with the leadership role you’re made for and still leave enough mental space for your personal life. I’ve experienced the struggle of deciding how vulnerable I can be with my team. I know what it’s like to struggle to bring all of me to both work and my personal life.
To try so hard without the resources to help you succeed. To ditch the overwhelm and move into what you’re being called to, discovering your strengths and utilizing them to the best of your ability, while also recognizing your weaknesses (we all have them) and acknowledging that they don’t define you.
My leadership journey led me to invest in coach training, and I received my certification in Executive and Professional Coaching from the University of Texas at Dallas in 2011. My focus and expertise is in helping financial service professionals uncover their leadership and style in this area and lean hard into them. I believe with all that I am that you can overcome whatever fears and struggles you are experiencing as well.
When we try to live in perfection and performance, we miss the opportunity for growth.
What you are looking for is someone to come alongside and help you tap into that potential, lean into your strengths and build a team and a culture that reflects your values and contributes at the highest level. Let’s find it together, in a way that celebrates you as a person, as a leader, and a unique individual called to share gifts and talents that the world is waiting to experience.